Hospitality & Tourism

Tourist Information Officer

Tourist information officers provide advice and information on accommodation, activities and local attractions to tourists and visitors.

  • Entry-level education

    Junior secondary school certificate or equivalent

  • Job outlook

    1 2 3 4 5

What does a Tourist Information Officer do?

Tourist information officers provide advice and information on accommodation, activities and local attractions to tourists and visitors.

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Work activities

As a tourist information officer, you would:

  • answer enquiries for information via phone, email or in person
  • suggest itineraries, tours, local attractions or accommodation
  • make bookings on behalf of customers
  • provide relevant brochures or literature on local information
  • liaise with accommodation providers and tour guides
  • sell souvenirs.
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Key skills and interests

To become a tourist information officer, you would need:

  • a pleasant, friendly manner
  • excellent customer service skills
  • listening and questioning skills, both face to face and on the telephone
  • the ability to work calmly and efficiently under pressure
  • a good general knowledge of the local area and its attractions and facilities
  • a smart appearance.
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Working hours and conditions

Working Hours

As a tourism information officer you would work a standard number of hours per week. You may be required to work evenings or weekends. Some tourism centres operate seasonal opening hours.

Conditions

You would usually work in a tourist information centre but you may also work in places like airports, cruise ship terminals and major train stations.

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How to become an Tourist Information Officer?

Entry Level Education

No formal qualifications are required to work as a tourism information officer. You would get some training on the job.

You may also become a tourist information officer through a traineeship in Information and Cultural Services, Tourism or Travel and Tourism. Generally employers require a junior secondary school certificate or equivalent.

Being able to speak a second language other than English would be very advantageous.

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Job outlook

  • 1 2 3 4 5

Employment prospects for tourist information officers are expected to be about average

Inbound tourism in Australia is showing strong growth, and an increasingly mobile and affluent population is travelling more, and these create opportunities for tourist information officers. However, the increasing ease with which tourism information can be accessed and booked via the internet will limit the potential for growth of this occupation.

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