Design & Architecture
Graphic designers create visual concepts, to communicate ideas that inspire, inform, or captivate consumers.
What does a Graphic Designer do?
Graphic designers create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. They develop layouts and production design for advertisements, brochures, magazines, websites and corporate reports.
As a graphic designer, your work would include:
- discussing the requirements of the project (the brief) with clients and colleagues
- providing costs for the project
- choosing the most suitable materials and style
- producing rough sketches or computer visuals to show the client
- using specialist computer software to prepare designs
- producing a final layout with exact specifications for typefaces, letter size and colours
- working to budgets and deadlines.
You may also produce 3D designs for packaging, exhibitions and displays.
Key skills and interests
To become a graphic designer, you would need:
- creativity and imagination
- computer skills
- creative and technical drawing skills
- knowledge of printing techniques and photography
- the ability to manage your time, meet deadlines and work within a budget.
Working hours and conditions
You would usually standard hours, Monday to Friday, but you would need to work longer hours when there are deadlines to meet. As a freelance graphic designer, your hours would vary depending on the projects you are working on.
You would usually be based in a studio or office, but may spend some time visiting clients and printers.
How to become an Graphic Designer?
Entry Level Education
To become a graphic designer you usually have to complete at least a VET qualification in graphic design.
Your employment prospects may be improved if you have a degree in graphic design or a related area such as digital media. To get into these courses you usually need to gain your senior secondary school certificate or equivalent. English and visual arts or design would be appropriate subjects to study prior to university.
Applicants may also be required to attend an interview and/or submit a folio of work.
Employment of graphic designers is projected to grow more slowly than the average for all occupations.
Employment of graphic designers in newspaper, periodical, book, and directory publishers is projected to decline, but employment of graphic designers in computer systems design and related services is projected to grow strongly over the same period. With the increased use of the internet, graphic designers will be needed to create designs and images for portable devices, websites, electronic publications, and video entertainment media.